Employer Brand Management

Discusses employer brand planning, employer brand definition, employer brand implementation and specific applications. This book shows you how employer brand thinking can strengthen HR strategy and reinforce HR's value to the business. It offers practical help in improving programs of recruitment an [...]
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Discusses employer brand planning, employer brand definition, employer brand implementation and specific applications. This book shows you how employer brand thinking can strengthen HR strategy and reinforce HR's value to the business. It offers practical help in improving programs of recruitment and talent management.