Why has Facebook been so limber, evolving so successfully even after a number of stumbles, while Myspace stalled and lost ground? Why was Wal-Mart able to expand so successfully into new offerings, such as groceries, while H&R Block dramatically failed to expand into offering financial services? The[...]

Most of us think that outstanding success derives only from groundbreaking innovation. But we're wrong. In fact, many of the most successful business ideas of our time have come about when someone has borrowed and adapted an idea from somewhere else. This title explains how you can do the same.[...]