Sports are a multibillion-dollar global business that will continue to grow by leaps and bounds into the foreseeable future. The bad news is: It's never been harder to attract, engage, and retain the sports fan. Today's sports fans are bombarded by choices. Traditional sports, such as baseball, foot[...]
In the $750 billion dollar sports industry, is winning on-the-field the only driver that matters for off-the-field business success?
Today's high-performance sports business is more complex than ever before and presents new challenges to the industry at all levels. Sports organizations are fight[...]
Today's headlines report cities going bankrupt, states running large deficits, and nations stuck in high debt and stagnation. Philip Kotler argues that thousands of "places" - cities, states, and nations - are in crisis, and can no longer rely on national industrial policies, such as federal matchin[...]