A concise, entertaining and student-focused introduction to management. Packed with lively pedagogy it both covers the basics of management and provides a timely discussion of the contemporary issues facing the modern manager. This text is an essential companion for all students studying management.[...]
Management For Dummies, 2nd Edition has been updated to include the latest trends in management thinking, updates on management software and technology andincludes brand new sections covering globalisation, internationalisation, leadership and managing in difficult times.[...]
Business and administrative studies courses have the highest enrolments of any at UK universities, accounting a full 12% of undergraduate programmes. 'Business Studies For Dummies' is a concise and engaging introduction to modern business and business education. Providing readers with a thorough rev[...]