The Truth About Email Marketing isnt laden with difficult terms that only industry insiders can recognise. It should be seen as a resource to help build and improve a successful email program, regardless of company size or budget. The reader will gain a better understanding of how to articulate t[...]
Praise for The Truth About Email Marketing ?It?s refreshing to see an author address specifics instead of gloss over generalities that can be boiled down to one sentence. Simms? book debunks the top email marketing myths in a readable and logical fashion.?Tad Clarke, Editorial Director, MarketingSh[...]